I’m Jessica and I’m excited to share my wealth of marketing experience with you. I have been in B2B marketing for over 25 years (a quarter of a century, now isn’t that a long time?), mostly in the tech sector.
I have had the privilege of working with both large multinational organisations and small startups, and I have learned a lot along the way.
Now I am eager to share my insights with other passionate marketers through my book “THE ULTIMATE B2B MARKETING LIST : 200+ TACTICS YOU NEED TO TRY”
I am always open to feedback, so don’t hesitate to reach out to me and let me know what you think!
Packed with practical and fresh marketing tactics that can be implemented immediately and drive impact in various areas of a B2B business, this book is a must-have for any B2B Marketer.
Inside, readers will find innovative ways to:
Research your ideal customer profile
Create compelling content
Drive conversions across the funnel
Optimise your SEO and social media strategies
Get creative with campaign ideas
Achieve sales and marketing alignment
And so much more
Filled with hacks, quick tips, and tools to make the marketer’s life easier, including a bonus guide on Chat-GPT for maximum marketing results.
It’s a treasure trove of new ideas that can set marketers apart from their competition and provide value for even the most experienced marketing professionals.
Make this book your go-to resource to be a marketing superstar !
NOT YOUR TYPICAL B2B MARKETING BOOK. ON PURPOSE.
Sales & Marketing Profesional
“I just had the privilege of reading “The Ultimate B2B Marketing List – 200+ Innovative Tactics You Need To Try” written by Jessica Schwarze, and all I can say is “WOW”. Being in the Sales & Marketing business for over 35 years, I thought I had a pretty good handle on this side of the business, & the importance of the alignment between sales and marketing organizations within companies. After reading Jessica’s book, clearly I am not up to speed.
Chalked full of unique ideas and reminders of what great B2B Marketer’s should be doing, the gold nuggets found between the covers of this book are invaluable components to be incorporated into any B2B companies go-to-market plan. Not only for the marketing teams use, but for the sales teams as well.
Congratulations Jessica … You provided the key ingredients to the “secret sauce” of B2B Marketing.
Two words … Simply Awesome!!”
B2B Marketing Profesional
“This book is not filled with outdated B2B theories and airy-fairy nonsense. Instead, it offers concise, hard-hitting, and no-holds-barred tactics that have been street-tested and proven effective. The book is absolutely fantastic for practical tips that can be applied right away!”
B2B Marketing Profesional
“Enjoyed reading this new book. As a seasoned B2B marketer, I rarely come across books that are actionable and written by an author who “walked the walk” and not just a hypothesized theory. Loved the AI focused tools too, ChatGPT, this book is my new go-to experiments and best practices. Recommended!”
B2B Marketing and Sales Profesional
“I found this book to be very informative and packed with valuable insights. It provided me with a lot of great tips and information that I can use in my marketing and sales work. I really enjoyed reading it and would highly recommend it to anyone in marketing or B2B!”
B2B Marketing Professional
“I don’t usually recommend books as everyone has varied taste. I have also ordered books, never read and kept it dusty still as a brand new book too. I, however came across a post by Jessica Schwarze who recently launched her new book on The Ultimate B2B Marketing List: 200+ Innovative tactics you need to try (Don’t ask what is everybody doing, instead ask: What is Nobody doing?) and thought, what the heck, let me try and get it since its a female marketing leader who launched it (everyone who knows me, would know Im all about women empowerment anyday, everyday) and I wanted to support. Received the book, and damn, this is honestly, one of the best books I’ve read in a long time that relates to actual B2B marketing. Some things written are stuff that I have actually told people from my perspective, and it felt so good that someone actually agreed with it and wrote about it. I actually even started to try a couple of the recommended tactics (hint:AI) in a marketing mindset and am truly blown away! Seriously, if you want to be different, out of the box, challenging the norm – get this book 🙂 Jessica, this book is Gold!”
B2B Business owner
“As a B2B business owner, I found this book to be incredibly valuable for improving my company’s marketing efforts. The author presents a range of tactics that are easy to understand and implement quickly. However, as someone who is not a marketing practitioner, I would have appreciated more examples or perhaps some screenshots to provide greater clarity for some of the more complex concepts. Despite this, the book has proven to be a great resource for me, and I recommend it to fellow B2B business owners looking to enhance their marketing strategies.”
“This book offers lots of actionable tips that can be easily put into practice. After reading, I felt inspired! I especially love the ChatGPT hacks!”
B2B Marketing Leader in Cloud Technology, Women in Tech
“This book is GOLD. Honestly, one of the best books I have read in a while that relates to actual B2B”
B2B Sales Leader in Technology
“You can tell this book is written by an actual practitioner with very many innovative tips, tricks, and hacks. If you are serious about B2B marketing, this book is a must-read”
B2B Business Owner, Research
“I found many practical hacks in this book that I can implement right away. The ChatGPT Guide for Marketing and the extensive list of free tools to optimize our website were especially valuable. Email Marketing Tactics also provided a lot of insights to drive growth. This book serves as a fantastic reference for us to take our business to the next level”